Attention and value

Attention and value: keys to understanding museum visitors

by Bitgood, Stephen

Type Book
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Title Statements

  • Full title :Attention and value : keys to understanding museum visitors / Stephen Bitgood.

Edition Statements

  • Publication Date:2013

Publication Statements

  • Publisher(s):Left Coast Press
  • Place of Publication:Walnut Creek, California
  • Language:eng
  • Publication Date:2013

The Physical Object

  • Description:213 pages : : illustrations ; : 24 cm

Edition Identifiers

  • ISBN:9781611322620, 1611322626, 9781611322637, 1611322634
  • oclc:on1091920145
  • LC Classification:AM7

Table of Contents

Part 1. What We Know about Visitor Attention -- Introduction -- Early Studies -- Theories and Models -- Outcomes of Engaged Attention -- Overview of the Attention-Value Model -- Part 2. Understanding Value and Motivation -- Value as a Combination of Quality and Duration -- How Value Influences Choice of Text -- Predicting Engaged Attention to Exhibit Text -- Part 3. Ways to Promote Engaged Attention -- Visitor Self Guides -- Instructions to Describe/Compare Objects -- Label Placement -- Supplementing Audio with Text -- Large Interpretive Background -- Part 4. Promoting Engaged Attention through Exhibit Design -- Phenomena that Decrease Visitor Attention -- Visitor Navigation and Attention -- Some Guiding Principles for Exhibitions.

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