Title Statements
- Full title :Business / Ricky W. Griffin, Ronald J. Ebert, Frederick A. Starke, George Dracopoulos, Melanie D. Lang.
Edition Statements
- Publication Date:©2014.
- Edition:8th Canadian ed
Publication Statements
- Publisher(s):Pearson Canada
- Place of Publication:Toronto
- Language:eng
- Publication Date:©2014.
The Physical Object
- Description:1 online resource (xxiii, 659, [83] pages : : color illustrations, maps, charts)
Edition Identifiers
- oclc:on1285463269
- LC Classification:HD31 B87 2014
- Dewey Decimal:658
Table of Contents
Understanding the Canadian business world -- Understanding the environments of business -- Conducting business ethically and responsibly -- Understanding entrepreneruship, small business, and new venture creation -- The global context of business -- Managing the business enterprise -- Organizing the business enterprise -- Manging human resources -- Understanding labour-management relations -- Motivating and leading employees -- Producing goods and services -- Increasing productivity and quality -- Understanding information systems and communication technology -- Understanding accounting issues -- Understanding marketing processes and consumer behaviour -- Developing and promoting goods and services -- Pricing and distributing goods and services -- Understanding money and banking -- Understanding securities and investments -- Financial decisions and risk management -- Appendix A. Business law -- Appendix B. Managing your personal finances -- Appendix C. Comprehensive cases.
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