Business environment

Managers need to need to keep abreast of the latest economic developments in countries around the world, and use this information to analyse and correlate with the economic environment in which businesses function to be able to make informed decisions that will enable the organization to progress despite obstacles. A course in business environment fosters this ability and in Business Environment A. C. Fernando integrates concepts with real-world situations and the most recent data to help students grasp complex economic concepts, a clear understanding of which is required to comprehend the various facets of business environment. He adopts a jargon-free style and presents the subject matter logically, from elementary to complex concepts to engage the student completely. Divided into eight parts comprising fifty chapters, the book has been designed to be of particular use to students who are not familiar with the concepts of economics.

National Economic Growth.

Cover -- About the Author -- Contents -- Preface -- Part I: Fundamental Concepts -- Chapter 1: The Functioning of an Economy: Basic Concepts -- What is an Economy? -- Economic Activity -- Wants: The Basis of All Economic Activities -- Circular Flow of Economic Activity -- Real Flows -- Money Flows -- Production -- Definition -- Consumers' Goods and Producers' Goods -- Utility -- Goods -- Free Goods and Economic Goods -- Consumption Goods and Capital Goods -- Value -- Wealth -- Classes -- Wealth and Welfare -- Consumption -- Human Wants -- Formation -- Categories -- Characteristics -- Standard of Living -- Factors Affecting the Standard of Living -- The Standard of Living in India -- Engel'S Law of Family Expenditure -- Scales of Preferences -- Savings and Investment -- Summary -- Notes -- Key Words -- Discussion Questions -- Suggested Readings -- Chapter 2: National Income -- Definitions -- Marshall's Production-Based Definition -- Pigou's Income-Based Definition -- Fisher's Consumption-Based Definition -- Concepts in National-Income Analysis -- Gross National Product -- Net National Product -- National Income At Factor Cost -- Personal Income -- Personal Disposable Income -- Per …