Title Statements
- Full title :Business information systems / Paul Beynon-Davies.
Summary
This textbook offers students a systematic guide to how information systems underpin organisational activity in today's global information society, covering everything from ICT infrastructure and the digital environment to electronic marketing, mobile commerce and design thinking. While academically rigorous and underpinned by the author's deep knowledge of the subject, an engaging writing style combined with extensive pedagogical features, cases and innovative examples from around the world ensure that the text remains accessible to those approaching the topic for the first time. Taking an approach that views businesses as complex systems, the book illustrates how valuable systems thinking can be in our everyday working lives, while theoretical ideas are always supported by examples of their application in the real world.
Read More ↓Edition Statements
- Publication Date:©2020
- Edition:Third edition
Publication Statements
- Publisher(s):Red Globe Press
- Place of Publication:London
- Language:eng
- Publication Date:©2020
Notes
Previous edition: 2013.
The Physical Object
- Description:xxxv, 475 pages : : illustrations (some color) ; : 28 cm
Edition Identifiers
- ISBN:9781352007381, 135200738X
- oclc:on1117709106
- LC Classification:HD30.213
- Dewey Decimal:658.4/038
Subjects
Writers
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