Title Statements
- Full title :Communication and PR from a cross-cultural standpoint : practical and methodological issues / Valérie Carayol & Alex Frame.
Edition Statements
- Publication Date:©2012.
Publication Statements
- Publisher(s):Peter Lang
- Place of Publication:Bruxelles
- Language:eng
- Publication Date:©2012.
The Physical Object
- Description:150 pages ; : 22 cm
Edition Identifiers
- ISBN:9789052018775, 9052018774
- oclc:ocn798132686
- LC Classification:HM1211
- Dewey Decimal:303.48/2
Table of Contents
pt. I. People and cultures : looking beyond nationality in multicultural settings -- pt. II. Observing emerging forms in multicultural contexts : towards a qualitative approach in cross-cultural research -- pt. III. Cross-cultural research in PR : new perspectives.
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