Communication studies

by Marsen, Sky

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Title Statements

Full title :Communication studies

Summary

Brings together the main sub-topics of communication studies - text analysis, business communication, mass communication, the media industry and film. Drawing from popular culture examples, this book explains the concepts that guide the study of communication in its various forms. It is useful for students of communication and the media

Communication influences everything we do: from our preferences as consumers of goods, to our business interactions in the professional world, to the entertainment choices we make. We are influenced by the messages that come to us and we influence others with our own messages. This book is innovative and diverse in bringing together the main sub-topics of communication studies - text analysis, business communication, mass communication, the media industry and film. In a clear and accessible style, drawing from popular culture examples, the book explains the concepts that guide the study of communication in all its forms. It provides a comprehensive and succinct resource for students of communication and the media, as well as for those interested in careers in these fields

Edition Statements

Publication Date:2006

Publication Statements

Publisher(s):Palgrave Macmillan
Place of Publication:New York
Language:eng
Publication Date:2006

The Physical Object

Description:xiii, 210 s

Edition Identifiers

ISBN:1403939985, 9781403939982
oclc:ocn473725115

Preface -- Acknowledgements -- Introducing Communication -- Methods and Models of Communication Studies -- Language and Rhetoric -- Semiotics and Narrative -- Professional Communication -- Audience Analysis and Mass Communication -- Film -- The Mass Media -- Bibliography -- Index