Consumer Behavior

by Hoyer, Wayne D.

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Title Statements

Full title :Consumer Behavior / Wayne D. Hoyer, Deborah J. MacInnis, Rik Pieters.

Edition Statements

Publication Date:2018
Edition:7th edition

Publication Statements

Publisher(s):Cengage Learning
Place of Publication:Boston, MA
Language:eng
Publication Date:2018

The Physical Object

Description:xviii, 525 Seiten : : Illustrationen

Edition Identifiers

ISBN:9781305507272, 1305507274
oclc:ocn980319016
Dewey Decimal:658.8342

Subjects

ATTITUDE DE CONSOMMATION + COMPORTEMENT… Consommateurs -- Comportement Consumer behavior consumer behaviour KONSUMVERHALTEN + KONSUMENTENVERHALTEN Lehrbuch LEHRBÜCHER (DOKUMENTENTYP) MANUELS POUR L'ENSEIGNEMENT (TYPE DE DO… TEXTBOOKS (DOCUMENT TYPE) Verbraucherforschung Verbraucherverhalten