Consumer behavior

Consumer behavior

by Hoyer, Wayne D.

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Title Statements

  • Full title :Consumer behavior / Wayne D. Hoyer,... Deborah J. MacInnis,... Rik Pieters,....

Edition Statements

  • Publication Date:copyright 2018
  • Edition:7th edition

Publication Statements

  • Publisher(s):Cengage Learning
  • Place of Publication:Boston, Mass
  • Language:eng
  • Publication Date:copyright 2018

The Physical Object

  • Description:1 vol. (XVIII-525 p.) : : ill. en coul., couv. ill. en coul. ; : 28 cm.

Edition Identifiers

  • ISBN:9781305507272 (br), 1305507274 (br)
  • oclc:ocn992797704

Subjects

Consommateurs Consommateurs -- Attitude

Writers

Hoyer, Wayne D. MacInnis, Deborah J. Pieters, Rik

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