Crowdsourcing: one step beyond

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Crowdsourcing is a relatively recent phenomenon that only appeared in 2006, but it continues to grow and diversify (crowdfunding, crowdcontrol, etc.). This book aims to review this concept and show how it leads to the creation of value and new business opportunities. Chapter 1 is based on four examples: the online-banking sector, an informative television channel, the postal sector and the higher education sector. It shows that in the current context, for a company facing challenges, the crowd …

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Title Statements

Full title :Crowdsourcing : one step beyond / Jean-Fabrice Lebraty, Katia Lobre-Lebraty.

Summary

Edition Statements

Publication Date:2013.

Publication Statements

Publisher(s):Wiley
Place of Publication:Hoboken, NJ
Language:eng
Publication Date:2013.

The Physical Object

Description:1 online resource (137 pages) : : illustrations

Edition Identifiers

ISBN:9781118760871, 1118760875, 1848214669, 9781848214668
oclc:ocn861528906
LC Classification:QA76.9.H84
Dewey Decimal:004.019

Ch. 1 A Turbulent and Paradoxical Environment -- 1.1. Economic financialization and its challenges -- 1.2. The mass diffusion of the Internet and its consequences -- 1.3. The paradoxical coexistence of scarcity and abundance around data -- 1.4. Unique simultaneity of crisis and immobilism -- 1.4.1. The online banking sector -- 1.4.2. The postal sector -- 1.4.3. The television sector -- 1.4.4. The training sector: French universities -- 1.4.5. The conclusion to be drawn from these cases: the crowd remains an underexploited resource -- ch. 2 Crowdsourcing: A New Form of Externalization -- 2.1. The concept of externalization -- 2.2. The idea of relationships -- 2.3. The concept of a crowd -- 2.3.1. The connected crowd -- 2.3.2. Understanding the crowd -- 2.3.3. Crowds and experts -- ch. 3 Crowdsourcing and Value Creation -- 3.1. Creation of value -- 3.2. What type of value? -- 3.3. What type of crowd? -- 3.4. Towards an adapted business model.

Ch. 4 Forms of Crowdsourcing -- 4.1. Crowdjobbing -- 4.1.1. What is it? -- 4.1.2. Why it works -- 4.1.3. Limitations -- 4.1.4. The future -- 4.2. Crowdwisdom -- 4.2.1. What is it? -- 4.2.2. Why it works -- 4.2.3. Limitations -- 4.2.4. The futu…

Subjects

COMPUTERS -- Computer Literacy COMPUTERS -- Computer Science COMPUTERS -- Data Processing COMPUTERS -- Hardware COMPUTERS -- Information Technology COMPUTERS -- Machine Theory COMPUTERS -- Reference Human computation Human-computer interaction Traitement assisté par l'humain