Title Statements
- Full title :Health program management : from development through evaluation / Beaufort B. Longest, Jr.
Edition Statements
- Publication Date:2015
- Edition:Second edition
Publication Statements
- Publisher(s):Jossey-Bass A Wiley Brand
- Place of Publication:San Francisco, CA
- Language:eng
- Publication Date:2015
Notes
Preceded by Managing health programs and projects / Beaufort B. Longest Jr. 1st ed. c2004.
The Physical Object
- Description:1 online resource
Edition Identifiers
- ISBN:1118834631, 9781118834633
- oclc:on1044314516
- LC Classification:RA427
Table of Contents
The work of managers in health programs -- Developing/strategizing the future -- Designing for effectiveness -- Leading to accomplish desired results -- Making good management decisions -- Communicating for understanding -- Managing quality-totally -- Commercial and social marketing -- Evaluating.
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