Inside marketing

Inside marketing: practices, ideologies, devices

by Cayla, Julien Zwick, Detlev

Type Book
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Title Statements

  • Full title :Inside marketing : practices, ideologies, devices / edited by Detlev Zwick and Julien Cayla.

Edition Statements

  • Publication Date:2011.

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The Physical Object

  • Description:1 online resource (xi, 357 p.) : : ill

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