Lateral thinking

Lateral thinking

by De Bono, Edward

Type Book
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Title Statements

  • Full title :Lateral thinking / Edward de Bono

Edition Statements

  • Publication Date:2010
  • Edition:New ed

Publication Statements

  • Publisher(s):Viking
  • Place of Publication:London
  • Language:eng
  • Publication Date:2010

Notes

Preface. Introduction. Use of this book. The way the mind works. Difference between lateral and vertical thinking. Attitudes towards lateral thinking. Basic nature of lateral thinking. The use oflateral thinking. Techniques. The generation of alternatives. Challenging assumptions. Innovation. Suspended judgment. Design. Dominant ideas and crucial factors. Fractionation. The reversal method. Brainstonning. Analogies. Choice of entry point and attention area. Random stimulation. Concepts/divisions/polarization. The new word po. Blocked by openness. Description/problem solving/design. Summary

The Physical Object

  • Description:272 sider

Edition Identifiers

  • ISBN:9780141033082, 0141033088
  • oclc:ocn768251272

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