Title Statements
- Full title :Lateral thinking : creativity step by step / Edward de Bono.
Summary
Explains the principles and main purposes of a method of thinking which allows information to interact and generate new ideas.
Read More ↓Edition Statements
- Publication Date:1990, ©1970.
- Edition:1st Perennial ed
Publication Statements
- Publisher(s):Perennial Library
- Place of Publication:New York
- Language:eng
- Publication Date:1990, ©1970.
The Physical Object
- Description:300 pages : : illustrations ; : 20 cm
Edition Identifiers
- ISBN:0060903252, 9780060903251
- oclc:ocm22829630
- LC Classification:BF408
- Dewey Decimal:153.42
Table of Contents
Introduction -- Use of this book -- The way the mind works -- Difference between lateral and vertical thinking -- Attitudes towards lateral thinking -- Basic nature of lateral thinking -- The use of lateral thinking -- Techniques -- The generation of alternatives -- Challenging assumptions -- Innovation -- Suspended judgment -- Design -- Dominant ideas and crucial factors -- Fractionation -- The reversal method -- Brainstorming -- Analogies -- Choice of entry point and attention area -- Random stimulation -- Concepts / divisions / polarization -- The new word po -- Blocked by openness -- Description/problem solving/design -- Summary.
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