Macroeconomics for managers

This text offers business school students an excellent practical explanation of the short-term linkages in the macroeconomic arena. While the underlying theoretical constructs are not ignored, emphasis is placed on the empirical underpinnings and managerial implications of macroeconomics. The text begins by introducing key concepts such as the GDP, National and Personal Income, and the various measures of inflation and unemployment. Building on this foundation it then analyzes the following aspects of macroeconomics: aggregate supply and demand, international financial markets, cyclical fluctu.

The importance of macroeconomics -- 1.1. What is macroeconomics? -- 1.2. Links between macroeconomics and microeconomics -- 1.3. Current core of macroeconomic theory -- 1.4. Macroeconomics -- an empirical discipline -- 1.5. The importance of policy applications -- 1.6. Positive and normative economics: why macroeconomists disagree -- 1.7. Roadmap of this book -- Appendix: thumbnail sketch of the development of macroeconomics -- 2: National income and product accounts (nipa) -- 2.1. How the national income and product accounts are constructed -- A double-entry bookkeeping system -- 2.2. Components of GDP: final goods and services -- Government purchases and other expenditures -- Inventory investment: an exception to the rule -- Relative size of the major components of GDP -- Manager's briefcase: interpreting the GDP statistics -- Case study 2.1. Shifting shares of GDP in the post World War II period -- 2.3. Differences between final and intermediate goods and services -- Defining and determining intermediate services -- 2.4. Components of national income -- Major components of national income -- Case study -- 2.2. Shifting patterns of components of factor income -- Case study -- 2.…