Managing sport events

Managing sport events

by Greenwell, T. Christopher

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Title Statements

  • Full title :Managing sport events / T. Christopher Greenwell, PhD University of Lousiville, Leigh Ann Danzey-Bussell, PhD University of West Georgia, David J. Shonk, PhD James Madison University.

Edition Statements

  • Publication Date:2014

Publication Statements

  • Publisher(s):Human Kinetics
  • Place of Publication:Champaign, IL
  • Language:eng
  • Publication Date:2014

The Physical Object

  • Description:xi, 228 pàgines : : taules ; : 30 cm

Edition Identifiers

  • ISBN:0736096116, 9780736096119
  • oclc:on1120498168

Table of Contents

Chapter 1. Understanding the sport event industry -- chapter 2. Event conceptualization -- chapter 3. Event bidding -- chapter 4. Event staffing -- chapter 5. Event budgeting -- chapter 6. Event sponsorship -- chapter 7. Event marketing -- chapter 8. Media promotion and relations -- chapter 9. Contract considerations -- chapter 10. Risk management and negligence -- chapter 11. Event services and logistics -- chapter 12. Event-day management -- chapter 13. Postevent details and evaluation.

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Subjects

Competicions esportives -- Direcció i a… Esdeveniments especials -- Planificació Esports -- Administració Promotors esportius

Writers

Greenwell, T. Christopher Danzey-Bussell, Leigh Ann Shonk, David J.

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