Marketing internacional

Marketing internacional

by Cateora, Philip R.

Type Book
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Title Statements

  • Full title :Marketing internacional.

Edition Statements

  • Publication Date:2010.
  • Edition:3 ed

Publication Statements

  • Publisher(s):McGrawHill
  • Place of Publication:México
  • Language:spa
  • Publication Date:2010.

Notes

El entorno del marketing internacional. Cómo encontrar clientes globales. La mezcla del marketing global. Liderazgo en el marketing global.

The Physical Object

  • Description:680 p. : : ilus

Edition Identifiers

  • ISBN:9786071502766, 6071502764
  • oclc:ocn946322161
  • Dewey Decimal:658.8

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