Marketing management

Marketing management

by Kotler, Philip

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Title Statements

  • Full title :Marketing management / Philip Kotler ... [et al.].

Edition Statements

  • Publication Date:©2009.
  • Edition:1st European ed

Publication Statements

  • Publisher(s):Pearson Education
  • Place of Publication:Essex (Gran Bretaña)
  • Language:eng
  • Publication Date:©2009.

The Physical Object

  • Description:xxxviii, 889 p. : : il. ; : 29 cm

Edition Identifiers

  • ISBN:9780273718567, 0273718568
  • oclc:ocn817647304

Subjects

Europe Marketing -- Gestion Marketing -- Gestion. -- Europe Marketing -- Management Marketing -- Management. -- Europe

Writers

Kotler, Philip

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