Marketing research

Marketing research

by Burns, Alvin C.

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Title Statements

  • Full title :Marketing research / Alvin C. Burns, Ann Veeck, Ronald F. Bush.

Edition Statements

  • Publication Date:cop. 2017.
  • Edition:8th ed., global ed

Publication Statements

  • Publisher(s):Pearson, Pearson
  • Place of Publication:Harlow [etc.]
  • Language:eng
  • Publication Date:cop. 2017.

Notes

Na s. red.: "Authorized adaptation from the United States edition entitled Marketing Research, 8th Edition, ISBN 978-0-13-416740-4 by Alvin C. Burns, Ann Veek and Ronald F. Bush, published by Pearson Education © 2017".

The Physical Object

  • Description:489 s. : : il. kolor. ; : 26 cm.

Edition Identifiers

  • ISBN:1292153261, 9781292153261
  • oclc:ocn993815306

Subjects

Badania marketingowe -- podręczniki aka…

Writers

Burns, Alvin C. Bush, Ronald F. Veeck, Ann

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