Mastering mobile learning

Mastering mobile learning: tips and techniques for success

by Bingham, Tony Udell, Chad Woodill, Gary

Type Book
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"This book explains best practices for obtaining and providing educational, training, and professional development content on devices like smartphones, tablets and other mobile devices. Trainers, educators, designers, instructional technologists, workplace learning professionals, and HR professionals will learn how mobile learning differs from other forms of e-learning, and will be introduced to the challenges and--more importantly--the advantages of mobile learning strategies and technologies …

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Title Statements

  • Full title :Mastering mobile learning : tips and techniques for success / editors, Chad Udell, Gary Woodill ; foreword by Tony Bingham.

Summary

"This book explains best practices for obtaining and providing educational, training, and professional development content on devices like smartphones, tablets and other mobile devices. Trainers, educators, designers, instructional technologists, workplace learning professionals, and HR professionals will learn how mobile learning differs from other forms of e-learning, and will be introduced to the challenges and--more importantly--the advantages of mobile learning strategies and technologies for 21st century business environments"--

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Edition Statements

  • Publication Date:©2015

Publication Statements

  • Publisher(s):John Wiley & Sons, Inc
  • Place of Publication:Hoboken, New Jersey
  • Language:eng
  • Publication Date:©2015

The Physical Object

  • Description:1 ressource en ligne (xvi, 343 pages)

Edition Identifiers

  • ISBN:9781119036883, 9781118885024, 1118885023, 9781118885079, 1118885074, 1119036887
  • oclc:ocn904588068
  • LC Classification:HF5549.5.T7
  • Dewey Decimal:658.3/12402854678

Table of Contents

Machine generated contents note: Foreword Tony Bingham Preface Introduction Part 1 Understanding Mobile Learning 1. Enterprise Mobile Learning: A Primer Gary Woodill and Chad Udell 2. The Seven Shifts in Enterprise Learning Gary Woodill 3. The Disruptive Nature of Mobile Learning John Feser 4. Why Executives Should Care About Mobile Learning John Feser 5. mLearning Is Not e-Learning on a Mobile Device John Feser Part 2 Strategic Thinking About Mobile Learning 6. The Six Ps of Mobile Learning Strategy Chad Udell 7. The Business Case for Mobile Learning John Feser 8. The New "Nomadism" as a Driver of Mobile Learning Gary Woodill 9. Creating a Mobile Learning Content Strategy Chad Udell 10. Seven Easy and Inexpensive Ways to Launch Mobile Learning John Feser 11. Building Brand Advocacy Through Mobile Learning Scott McCormick and Chad Udell 12. Developing a Mobile Management Strategy Gary Woodill and Scott McCormick 13. Change Management Strategies for Mobile Learning Scott McCormick Part 3 The Varieties of Mobile Learning Experiences 14. The Categories of Mobile Learning Content Gary Woodill and Chad Udell 15. The Unique Affordances of Mobile Learning Gary Woodill 16. Leveraging Geol…

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