Materials and technology for sportswear and performance apparel

Materials and technology for sportswear and performance apparel

by Hayes, Steven G. Venkatraman, Praburaj

Type Book
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A concise and detailed book which combines coverage of fashion, function and fit on the design and development of functional garments for sportswear with particular focus on garment manufacturing. It discusses fundamental terms, definitions, materials, concepts, factors and techniques related to developing sportswear products with examples and case studies. The book goes on to explore sportswear market, trend, consumer perceptions, and celebrity endorsement in brand promotion. It also discusses…

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Title Statements

  • Full title :Materials and technology for sportswear and performance apparel / edited by Steven George Hayes, Praburaj Venkatraman.

Summary

A concise and detailed book which combines coverage of fashion, function and fit on the design and development of functional garments for sportswear with particular focus on garment manufacturing. It discusses fundamental terms, definitions, materials, concepts, factors and techniques related to developing sportswear products with examples and case studies. The book goes on to explore sportswear market, trend, consumer perceptions, and celebrity endorsement in brand promotion. It also discusses popular fibers and fabrics, including woven, knits, and composite fabrics used for sportswear.

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Edition Statements

  • Publication Date:2016

Publication Statements

The Physical Object

  • Description:xi, 358 pages ; : 24 cm

Edition Identifiers

  • ISBN:9781482220506, 1482220504, 9781482220513, 1482220512
  • oclc:ocn897785606
  • LC Classification:TT649
  • Dewey Decimal:646.4/7

Subjects

Études de cas Sport clothes sports clothing Vêtements de sport

Writers

Hayes, Steven G. Venkatraman, Praburaj

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