Media analysis techniques

Media analysis techniques

by Berger, Arthur Asa

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Title Statements

  • Full title :Media analysis techniques / Arthur Asa Berger.

Edition Statements

  • Publication Date:©1991.
  • Edition:Rev. ed

Publication Statements

  • Publisher(s):SAGE Publications
  • Place of Publication:Newbury Park
  • Language:eng
  • Publication Date:©1991.

The Physical Object

  • Description:xiii, 143 pages : : illustrations ; : 23 cm.

Edition Identifiers

  • ISBN:080394361X, 9780803943612, 0803943628, 9780803943629
  • oclc:ocm23462820
  • LC Classification:P91
  • Dewey Decimal:302.23/01

Table of Contents

Part 1: Techniques of interpretation -- Semiological analysis -- Marxist analysis -- Psychoanalytic criticism -- Sociological analysis -- Part 2: Applications -- Murderers on the Orient Express -- Seven points on the game of football -- Sex and symbol in fashion advertising -- All-news radio and the American bourgeoisie.

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Subjects

Communicatiewetenschap mass media Mass media -- Methodology Mass media criticism Médias -- Évaluation Médias -- Méthodologie Onderzoeksmethoden

Writers

Berger, Arthur Asa

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