Microeconomics and behavior

Microeconomics and behavior

by Frank, Robert H.

Type Book
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"Robert Frank's 'Microeconomics and Behavior' covers the essential topics of microeconomics while exploring the relationship between economics analysis and human behavior. The book's clear narrative appeals to students, and its numerous examples help students develop economic intuition. This book introduces modern topics not often found in intermediate textbooks. Its focus throughout is to develop a student's capacity to 'think like an economist'. "--Publisher description.

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Title Statements

  • Full title :Microeconomics and behavior / Robert H. Frank.

Summary

"Robert Frank's 'Microeconomics and Behavior' covers the essential topics of microeconomics while exploring the relationship between economics analysis and human behavior. The book's clear narrative appeals to students, and its numerous examples help students develop economic intuition. This book introduces modern topics not often found in intermediate textbooks. Its focus throughout is to develop a student's capacity to 'think like an economist'. "--Publisher description.

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Edition Statements

  • Publication Date:©2008.
  • Edition:7th ed

Publication Statements

  • Publisher(s):McGraw-Hill Irwin
  • Place of Publication:Boston
  • Language:eng
  • Publication Date:©2008.

Notes

Includes index.

The Physical Object

  • Description:xxviii, 610, [23] pages : : illustrations (some color) ; : 28 cm

Edition Identifiers

  • ISBN:9780073375731, 007337573X, 9780071263498, 0071263497
  • oclc:ocn167497566
  • LC Classification:HB171.5
  • Dewey Decimal:338.5

Table of Contents

Part 1: Introduction -- Thinking Like an Economist -- Supply and Demand -- Part 2: The Theory of Consumer Behavior -- Rational Consumer Choice -- Individual and Market Demand -- Applications of Rational Choice and Demand Theories -- The Economics of Information and Choice Under Uncertainty -- Explaining Tastes: The Importance of Altruism and Other Nonegoistic Behavior -- Cognitive Limitations and Consumer Behavior -- Part 3: The Theory of the Firm and Market Structure -- Production -- Costs -- Perfect Competition -- Monopoly -- Imperfect Competition: A Game-Theoretic Approach -- Part 4: Factor Markets -- Labor -- Capital -- Part 5: Externalities, public good and welfare -- Externalities, Property Rights, and the Coase Theorem -- Government -- General Equilibrium and Market Efficiency (online).

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