Title Statements
- Full title :Opinion mining in information retrieval / Surbhi Bhatia, Poonam Chaudhary, Nilanjan Dey.
Summary
This book discusses in detail the latest trends in sentiment analysis,focusing on "how online reviews and feedback reflect the opinions of users and have led to a major shift in the decision-making process at organizations." Social networking has become essential in todays society. In the past, peoples decisions to buy certain products (and companies efforts to sell them) were largely based on advertisements, surveys, focus groups, consultants, and the opinions of friends and relatives. But now this is no longer limited to ones circle of friends, family or small surveys;it has spread globally to online social media in the form of blogs, posts, tweets, social networking sites, review sites and so on. Though not always easy, the transition from surveys to social media is certainly lucrative. Business analytical reports have shown that many organizations have improved their sales, marketing and strategy, setting up new policies and making decisions based on opinion mining techniques.
Read More ↓Edition Statements
- Publication Date:2020.
Publication Statements
- Publisher(s):Springer
- Place of Publication:Singapore
- Language:eng
- Publication Date:2020.
Notes
Description based upon print version of record.
7.2 Datasets and Evaluations.
The Physical Object
- Description:1 online resource (119 pages).
Edition Identifiers
- ISBN:9789811550430, 9811550433
- oclc:on1311351049
- LC Classification:QA76.9.D343
- Dewey Decimal:006.3/12
Table of Contents
Intro -- Preface -- About This Book -- Contents -- About the Authors -- 1 Introduction to Opinion Mining -- 1.1 Opinions: A Cognitive Source of Information -- 1.1.1 Necessity for E-commerce: A New Trend in Online Shopping -- 1.1.2 Facts and Opinions: Types of Opinion -- 1.1.3 Demand for Information on Opinions -- 1.1.4 Google: Not as Effective for Searching Opinions -- 1.2 Understanding Opinion Mining -- 1.2.1 Definition of Opinion Mining by Various Researchers -- 1.2.2 Levels of Opinion Mining -- 1.2.3 Components of Opinion Mining -- 1.2.4 Applications in Opinion Mining
1.3 Steps in Opinion Mining -- 1.3.1 Opinion Retrieval -- 1.3.2 Opinion Detection -- 1.3.3 Aspect Detection -- 1.3.4 Opinion Classification -- 1.3.5 Opinion Summarization -- 1.4 Information Retrieval: Challenges in Mining Opinions -- 1.4.1 Introduction to IR -- 1.4.2 Present Opinion Mining Systems -- 1.4.3 Challenges: Factors that Make Opinion Mining Difficult -- 1.4.4 Our Charge and Approach -- 1.5 Summary -- References -- 2 Opinion Score Mining System -- 2.1 Framework Design -- 2.1.1 Opinion Retrieval -- 2.1.2 Opinion Identification -- 2.1.3 Opinion Classification -- 2.1.4 Opinion Summarization
2.2 Opinion Sco…
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