Rational decision-making for managers: an introduction
by Keast, Sarah
"Rational decision-making tools are quantitative and analytical tools that managers use to make complex business decisions. Rational Decision-making for Managers provides students with a basic understanding of these techniques and helps them to recognise when they are appropriate. Sarah Keast and Michael Towler also show the characteristics of the decisions that can be informed by the use of each technique, thereby guiding the readers in their choice." "The book is essential reading for student…
Read More ↓Title Statements
- Full title :Rational decision-making for managers : an introduction / Sarah Keast and Michael Towler.
Summary
"Rational decision-making tools are quantitative and analytical tools that managers use to make complex business decisions. Rational Decision-making for Managers provides students with a basic understanding of these techniques and helps them to recognise when they are appropriate. Sarah Keast and Michael Towler also show the characteristics of the decisions that can be informed by the use of each technique, thereby guiding the readers in their choice." "The book is essential reading for students studying business decision-making, quantitative methods and business research methods. There is an accompanying web site www.wileyeurope.com/college/towler including PowerPoint slides, teaching notes and alternative routes through the text, additional exercises and further reading."--Jacket.
Read More ↓Edition Statements
- Publication Date:©2009.
Publication Statements
- Publisher(s):John Wiley & Sons
- Place of Publication:Chichester, England
- Language:eng
- Publication Date:©2009.
The Physical Object
- Description:xii, 340 pages : : illustrations ; : 23 cm
Edition Identifiers
- ISBN:9780470519653, 0470519657
- oclc:ocn258767977
- LC Classification:HD30.23
- Dewey Decimal:658.4/03
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