Research methods for everyday life: blending qualitative and quantitative approaches
Offering an introduction to social research, this book explores all stages of the research process and features both quantitative and qualitative methods. Research design topics include sampling techniques, choosing a research design, and determining research question that inform public opinion and direct future studies.
Read More ↓Title Statements
- Full title :Research methods for everyday life : blending qualitative and quantitative approaches / Scott W. VanderStoep, Deirdre D. Johnston.
Summary
Offering an introduction to social research, this book explores all stages of the research process and features both quantitative and qualitative methods. Research design topics include sampling techniques, choosing a research design, and determining research question that inform public opinion and direct future studies.
Read More ↓Edition Statements
- Publication Date:©2009.
- Edition:1st ed
Publication Statements
- Publisher(s):Jossey-Bass
- Place of Publication:San Francisco, CA
- Language:eng
- Publication Date:©2009.
The Physical Object
- Description:xviii, 330 pages : : illustrations ; : 24 cm.
Edition Identifiers
- ISBN:0470343532, 9780470343531
- oclc:ocn233544878
- LC Classification:H62
- Dewey Decimal:001.4/2
Table of Contents
Understanding research -- The who, how, and why of research -- Quantitative research: measurement and data collection -- Quantitative research: descriptive and correlational designs -- Quantitative research: basic experimental designs -- Quantitative research: advanced experimental designs -- What is qualitative research? -- Planning your qualitative study: design, sampling, and data analysis -- Qualitative research methods: ethnography, phenomenology, cast study, textual analysis, and applied research -- Qualitative research tools: interviewing, focus groups, and observation -- Presenting your research findings.
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