Sell

by Ingram, Thomas N.

Type Book
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Title Statements

  • Full title :Sell / Ingram, LaForge, Avila, Schwepker, Williams, Shannahan.

Edition Statements

  • Publication Date:©2015
  • Edition:Second Canadian edition

Publication Statements

  • Publisher(s):Nelson Education
  • Place of Publication:Toronto, Ontario
  • Language:eng
  • Publication Date:©2015

Notes

Title from cover.

"By Thomas N. Ingram, Raymond A. Avila, Charles H. Schwepker Jr, Michael R. Williams, and Kirby L.J. Shannahan"--Title page verso.

The Physical Object

  • Description:1 online resource (1 volume (various pagings) : : colour illustrations)

Edition Identifiers

  • oclc:on1311139283
  • LC Classification:HF5438.25
  • Dewey Decimal:658.85

Table of Contents

Overview of personal selling -- Building trust and sales ethics -- Understanding buyers -- Communication skills -- Strategic prospecting and preparing for sales dialogue -- Planning sales dialogues and presentations -- Sales dialogue -- Addressing concerns and earnings commitment -- Expanding customer relationships -- Adding value -- Sales management and sales.

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Subjects

Manuels d'enseignement supérieur Sales management Sales management -- Textbooks Selling Selling -- Textbooks Textbook Textbooks Vente -- Manuels d'enseignement supérie… Ventes -- Manuels d'enseignement supéri…

Writers

Ingram, Thomas N. Schwepker, Charles H.,, Jr Shannahan, Kirby

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