Social entrepreneurship for development: a business model
This book presents a fresh approach to poverty alleviation by bridging the fields of international development and social entrepreneurship. The authors present a six-step model for developing an IP business positioning strategy that allows developing country producers to position themselves better as owners of retail brands in foreign market countries. Readers will learn how producers can control the supply chain, including distribution to retail stores.
Read More ↓Title Statements
- Full title :Social entrepreneurship for development : a business model / Margaret Brindle and Ron Layton.
Summary
This book presents a fresh approach to poverty alleviation by bridging the fields of international development and social entrepreneurship. The authors present a six-step model for developing an IP business positioning strategy that allows developing country producers to position themselves better as owners of retail brands in foreign market countries. Readers will learn how producers can control the supply chain, including distribution to retail stores.
Read More ↓Edition Statements
- Publication Date:2017.
Publication Statements
- Publisher(s):Routledge Taylor & Francis Group
- Place of Publication:New York
- Language:eng
- Publication Date:2017.
The Physical Object
- Description:xvi, 287 pages : : illustrations, maps; : 23 cm
Edition Identifiers
- ISBN:9781138181779, 1138181773, 9781138181786, 1138181781
- oclc:ocn960166452
- LC Classification:HD60
- Dewey Decimal:658.4/08
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