The 100 best TV commercials ... and why they worked

The 100 best TV commercials ... and why they worked

by Kanner, Bernice

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Title Statements

  • Full title :The 100 best TV commercials ... and why they worked / Bernice Kanner.

Edition Statements

  • Publication Date:1999.
  • Edition:1st ed

Publication Statements

  • Publisher(s):Times Business
  • Place of Publication:New York
  • Language:eng
  • Publication Date:1999.

The Physical Object

  • Description:xvii, 252 pages

Edition Identifiers

  • ISBN:0812929950, 9780812929959
  • oclc:ocn421706446
  • LC Classification:HF6146T42K36 1999
  • Dewey Decimal:659.14/3

Subjects

Case studies Publicité télévisée Publicité télévisée -- Cas, Études de Publicité télévisée -- Études de cas Television advertising Television advertising -- Case studies

Writers

Kanner, Bernice

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