Title Statements
- Full title :The co-creation paradigm / Venkat Ramaswamy and Kerimcan Ozcan.
Edition Statements
- Publication Date:©2014.
Publication Statements
- Publisher(s):Stanford University Press
- Place of Publication:Stanford, California
- Language:eng
- Publication Date:©2014.
The Physical Object
- Description:xx, 333 p. ; : 24 cm
Edition Identifiers
- ISBN:9780804789158, 0804789150
- oclc:ocn934116765
- Dewey Decimal:658.5
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