The innovator's imperative: rapid technology adoption for digital transformation

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"Based on research conducted at Villanova University's School of Business, the book describes technology adoption in the 21st century. The innovator/early adopter/early majority/late majority/laggard innovation diffusion model first popularized by Everett Rogers in1962 is unrecognizable today. Even the "rapid prototyping" adoption models of the late 1990s have collapsed. This book presents a technology adoption process that is driven by competitive fear, speed and digital transformation. It is …

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Title Statements

Full title :The innovator's imperative : rapid technology adoption for digital transformation / Stephen J. Andriole, Thomas Cox, Kaung M. Khin.

Summary

Edition Statements

Publication Date:2018

Publication Statements

Publisher(s):CRC Press, Taylor & Francis Group
Place of Publication:Boca Raton
Language:eng
Publication Date:2018

The Physical Object

Description:1 online resource (xxvi, 153 pages)

Edition Identifiers

ISBN:1351773534, 9781351773539
oclc:on1030783628
LC Classification:T174.3
Dewey Decimal:303.48/3

Technology adoption : digital transformation -- Phased technology adoption in the 20th century -- Rapid technology adoption in the 21st century -- The technology-driven enterprise -- Forward guidance -- Appendix a: technology adoption survey -- Appendix b: interview questions & selected responses -- Appendix c: statistical tests -- About the authors -- References.