Title Statements
- Full title :The Patterns of Symbolic Communication
Summary
Cover -- Title -- Copyright -- Contents -- List of figures -- Symbolization and symbolic communication are everywhere around us -- 1 Socialization of symbols: evolution of the relationship between the signifier and the signified -- 2 How connotation and metalanguage construct and disseminate meaning -- 3 The nature of connotateurs: the mode of leveraging communication -- 4 Correspondence between connotation and metaphor and between metalanguage and metonymy -- 5 The sign's mechanisms of producing and communicating mythologies -- 6 The media's mechanism of producing opinion by means of symbols -- 7 The richness of signifiers: the mode of selective communication -- 8 Isology: the mode of hegemony-oriented manipulative communication -- Conclusion -- Postscript -- Bibliography -- Index
Read More ↓Edition Statements
- Publication Date:2017
- Edition:1st ed
Publication Statements
- Publisher(s):Taylor and Francis
- Place of Publication:Milton
- Language:eng
- Publication Date:2017
The Physical Object
- Description:1 Online-Ressource (169 Seiten)
Edition Identifiers
- ISBN:9781351597012, 1351597019, 9781138099524, 113809952X
- oclc:on1021207025
- Dewey Decimal:302.2
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