The pragmatic MBA for scientific and technical executives

The pragmatic MBA for scientific and technical executives

by Liang, Bertrand C.

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Title Statements

  • Full title :The pragmatic MBA for scientific and technical executives / by Bertrand C. Liang.

Edition Statements

  • Publication Date:2013.

Publication Statements

  • Publisher(s):Elsevier/AP
  • Place of Publication:Amsterdam
  • Language:eng
  • Publication Date:2013.

The Physical Object

  • Description:1 online resource (xiv, 156 pages) : : illustrations

Edition Identifiers

  • ISBN:9780123984890, 0123984890
  • oclc:ocn900687953
  • LC Classification:HF1111
  • Dewey Decimal:650.071

Table of Contents

1. Marketing -- 2. Economics 3. Corporate Strategy -- 4. Management and Leadership -- 5. Portfolio Management -- 6. Finance and Accounting -- 7. Product Development -- 8. Operations -- 9. Business Law.

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Subjects

Business Education Enseignement commercial

Writers

Liang, Bertrand C.

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