Universal principles of design

Universal principles of design

by Lidwell, William

Type Book
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This volume is a comprehensive, cross-disciplinary encyclopedia of visual design elements and principles. Organized alphabetically, it pairs clear explanations of every design concept with visual examples of the concepts applied in practice.

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Title Statements

  • Full title :Universal principles of design / William Lidwell, Kritina Holden, Jill Butler.

Summary

This volume is a comprehensive, cross-disciplinary encyclopedia of visual design elements and principles. Organized alphabetically, it pairs clear explanations of every design concept with visual examples of the concepts applied in practice.

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Edition Statements

  • Publication Date:2010.

Publication Statements

  • Publisher(s):Rockport
  • Place of Publication:Gloucester, Mass
  • Language:eng
  • Publication Date:2010.

Notes

"125 ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design."

The Physical Object

  • Description:272 pages : : illustrations (some color), map ; : 26 cm

Edition Identifiers

  • ISBN:9781592535873, 1592535879
  • oclc:ocn963070531
  • LC Classification:NK1165
  • Dewey Decimal:745.4/03

Table of Contents

80/20 rule -- Accessibility -- Advance organizer -- Aesthetic-usability effect -- Affordance -- Alignment -- Anthropomorphic form -- Archetypes -- Area alignment -- Attractiveness bias -- Baby-face bias -- Biophilia effect -- Cathedral effect -- Chunking -- Classical conditioning -- Closure -- Cognitive dissonance -- Color -- Common fate -- Comparison -- Confirmation -- Consistency -- Constancy -- Constraint -- Contour bias -- Control -- Convergence -- Cost-benefit -- Defensible space -- Depth of processing -- Design by commitee -- Desire line -- Development cycle -- Entry point -- Errors -- Expectation effect -- Exposure effect -- Face-ism ratio -- Factor of safety -- Feedback loop -- Fibonacci sequence -- Figure-ground relationship -- Fitts' law -- Five hat racks -- Flexibility-usability tradeoff -- Forgiveness -- Form follows function -- Framing -- Freeze-flight-fight-forfeit -- Garbage in-garbage out -- Golden ratio -- Good continuation -- Gutenberg diagram -- Hick's law -- Hierarchy -- Hierarchy of needs -- Highlighting -- Horror vacui -- Hunter-nurturer fixations -- Iconic representation -- Immersion -- Inattentional blindness -- Interference effects -- Inverted pyramid -- I…

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