Web 2.0: a strategy guide

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"Discover why Web 2.0 is more than a buzz phrase and far more than a passing fad. By examining Google, Flickr, Facebook, and other companies large and small, author Amy Shuen demonstrates how a Web 2.0 strategy can make your business more competitive."--Jacket

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Title Statements

Full title :Web 2.0 : a strategy guide / Amy Shuen.

Summary

Edition Statements

Publication Date:2008.

Publication Statements

Publisher(s):O'Reilly Media
Place of Publication:Sebastopol, Calif
Language:eng
Publication Date:2008.

The Physical Object

Description:1 online resource (xxii, 243 pages) : : illustrations

Edition Identifiers

ISBN:9780596523244, 0596523246, 9780596553753, 0596553757, 9781492049708, 1492049700, 9781492049685, 1492049689
oclc:ocn297575884
LC Classification:HD30.2
Dewey Decimal:658.4038011

Users create value -- Networks multiply effects -- People build connections -- Companies capitalize competences -- New recombines with old -- Businesses incorporate strategies.

Subjects

Computer software -- Development Computers -- Management Information Sys… Gestion de projet -- Informatique Information technology -- Management Management information systems Project management--Data processing Systèmes d'information de gestion Technologie de l'information -- Gestion