Visionary companies are built by visionary leaders, whose ideas live on long after their death. This book examines 18 world class companies and the reasons for their success.
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"This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor even is it about just having a corporate vision. This is a book about something far more important, enduring, and substanti…
Drawing upon a six-year research project at the Stanford University Graduate School of Business, James C. Collins and Jerry I. Porras took eighteen truly exceptional and long-lasting companies and studied each in direct comparison to one of its top competitors. They examined the…
Presenting new insight into such companies as 3M, Walt Disney, and General Electric, a study on what makes companies successful examines their flexibility, ideology, and strong purpose.
"This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important, enduring, and substantial. T…
"This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor even is it about just having a corporate vision. This is a book about something far more important, enduring, and substanti…
Presenting new insight into such companies as 3M, Walt Disney, and General Electric, a study on what makes companies successful examines their flexibility, ideology, and strong purpose.