"This book explores research-based solutions for businesses of all types interested in an understanding of emerging concepts and technologies for engaging customers online"--Provided by publisher.
The Digital Innovation Playbook is the essential exercise book for founders, doers and managers. With its unique framework and its many tools and methods, it allows for successful digital innovation development everywhere and anytime. It shows the best possible tactical moves fo…
This book presents effective planning of business strategies and related budgeting concepts, and those activities necessary for the successful growth of the organization. The planning process is shown to be an integral function of developing management strategies for future grow…
"This book provides relevant theoretical frameworks and the latest empirical research findings on a new platform of business models and explores the relationship between the new Business 2.0 alliance and Web 2.0"--Provided by publisher.