The purpose of this book is to show that memetics offers a new perspective on musical structure - which can be conceived as the disposition of memes within a work, at various hierarchical levels: musical style and musical style change.
How Tradition Works examines the ways traditions are created, constituted, modified, and recognized. Expanding and revising "memetic" theory, the book analyzes the culture of the tenth-century English Benedictine Reform. How Tradition Works shows how this flowering of culture ca…
In December 2012, the exuberant video "Gangnam Style" became the first YouTube clip to be viewed more than one billion times. Thousands of its viewers responded by creating and posting their own variations of the video: "Mitt Romney Style," "NASA Johnson Style," "Egyptian Style,…
In December 2012, the exuberant video 'Gangnam Style' became the first YouTube clip to be viewed more than one billion times. Thousands of its viewers responded by creating and posting their own variations of the video: 'Mitt Romney Style, ' 'NASA Johnson Style, ' 'Egyptian Styl…
"Internet memes--digital snippets that can make a joke, make a point, or make a connection -- are now a lingua franca of online life. They are collectively created, circulated, and transformed by countless users across vast networks. Most of us have seen the cat playing the pian…