This book about media programming deals with both the structured and unstructured media. By structured we mean the traditional mass communication media of broadcast television and radio and the cable networks. ... By unstructured we mean the parts of the huge online world that c…
"This book about media programming deals with both the structured and unstructured media. By structured we mean the traditional mass communication media of broadcast television and radio and the cable networks. ... By unstructured we mean the parts of the huge online world that …
Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? The answers to these questions, and many more, can be found in this in-depth and illustrated look at the roles and responsibilities of the el…
Publisher description: Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and…
Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be foun…
The history of programming -- Sources of television programming -- Sources of radio and Internet programming -- Development -- Testing -- Elements of successful programming -- Influences on television programming -- Influences on radio and Internet programming -- Scheduling stra…
Publisher description: Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and…
Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be foun…