This text emphasizes intuitive understanding rather than an over-reliance on formulas. The focus is on data and graphical displays rather than the mathematical foundations of statistics, and students do not need knowledge of mathematics beyond simple algebra.
This book is intended to present key concepts related to quantitative analysis in business. It is targeted to business students (both undergraduateand graduate) taking an introductory core course. Business analytics has grown to be a key topic in business curricula, and there is…