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"The Copyeditor's Workbook--a new companion to the indispensable bestseller The Copyeditor's Handbook, now in its fourth edition--is a comprehensive and practical education in the art of copyediting for both aspiring and experienced editors. More than forty exercises of increasi…
Teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogues, and company magazines and internal communications. This title provides you with the tools you need to become a confident and versatile creative copywriter.