A reader in marketing communications

A reader in marketing communications

by Kitchen, Philip J.

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Title Statements

  • Full title :A reader in marketing communications / ed. by Philip J. Kitchen ...

Edition Statements

  • Publication Date:2005

Publication Statements

  • Publisher(s):Routledge
  • Place of Publication:London
  • Language:eng
  • Publication Date:2005

The Physical Object

  • Description:XVI, 273 : Diagramme

Edition Identifiers

  • ISBN:0415356482, 9780415356480, 0415356490, 9780415356497
  • oclc:ocn845850548
  • LC Classification:HF5415.123
  • Dewey Decimal:658.802

Subjects

advertising Aufsatzsammlung Communication en marketing Communication in marketing Kommunikation Kommunikationsstrategie Marketing Werbung

Writers

Kitchen, Philip J.

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