Advances in Business and Management Forecasting

Advances in Business and Management Forecasting

by Klimberg, Ronald Lawrence, Kenneth D.

Type Book
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Advances in Business and Management Forecasting is a blind refereed serial publication published on an annual basis. The objective of this research annual is to present state-of-the-art studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. (An accurate, robust forecast is critical to effective decision making.) It is the hope and direction of the research annual to become an applications and practitioner-oriented publication. T…

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Title Statements

  • Full title :Advances in Business and Management Forecasting.

Summary

Advances in Business and Management Forecasting is a blind refereed serial publication published on an annual basis. The objective of this research annual is to present state-of-the-art studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. (An accurate, robust forecast is critical to effective decision making.) It is the hope and direction of the research annual to become an applications and practitioner-oriented publication. The topics will normally include sales and marketing, forecasting, new product forecasting, judgmentally-based forecasting, the application of surveys to forecasting, forecasting for strategic business decisions, improvements in forecasting accuracy, and sales response models. It is both the hope and direction of the editorial board to stimulate the interest of the practitioners of forecasting to methods and techniques that are relevant. In Volume 7, there are sections devoted to financial applications of forecasting, as well as marketing demand applications. There are, also, sections on forecasting methodologies and evaluation, as well as on other application areas of forecasting.

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Edition Statements

  • Publication Date:2010.

Publication Statements

The Physical Object

  • Description:1 online resource (256).

Edition Identifiers

  • ISBN:9780857242013, 0857242016, 9780857242020, 0857242024
  • oclc:ocn747530901
  • LC Classification:HB3711-3840
  • Dewey Decimal:658.40355

Table of Contents

Cover -- Advances in Business and Management Forecasting13; -- Copyright page13; -- Contents13; -- List of contributors -- Editorial board -- Part I: Financial Forecasting13; -- Chapter 1. Two-dimensional warranty policies incorporating product development13; -- Introduction -- Literature review -- Model development -- Results -- Conclusions -- References -- Chapter 2. Forecasting the use of seasoned equity offerings13; -- Review of the literature -- Hypothesis development -- Balance sheet variables -- Methodology -- Results -- Conclusions and Recommendations for Future Research -- References -- Chapter 3. The impact of life cycle on the value relevance of financial performance measures13; -- Introduction -- Literature review and hypotheses -- Research design and methodology -- Analysis of empirical results -- Conclusion -- Notes -- References -- Chapter 4. Forecasting model for strategic and operations planning of a nonprofit health care organization13; -- Introduction -- Method -- Application and results -- Conclusion -- References -- Part II: Market Forecasting13; -- Chapter 5. Seasonal regression 13;forecasting in the U.S. beer import market -- Introduction -- Purpose -- Liter…

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