Agile marketing

Agile marketing

by Accardi-Petersen, Michelle

Type Book
Rate 0.0 /5

Clearly the marketing methods of old will not fulfill all the needs of today's organization. Today, the fast moving opportunities afforded by the internet, websites, social networking and data communication give those in the know a huge advantage over traditional marketers. The goal of this book is to teach you how. Author <strong>Michelle Accardi-Petersen has been on both the planning and implementation side of the problem. Utilizing methods that may be familiar to those with a software backgr…

Read More ↓
Details
Files
Reviews
Download

Title Statements

  • Full title :Agile marketing / Michelle Accardi-Petersen ; technical reviewer, Bernard S. Klopfer.

Summary

Clearly the marketing methods of old will not fulfill all the needs of today's organization. Today, the fast moving opportunities afforded by the internet, websites, social networking and data communication give those in the know a huge advantage over traditional marketers. The goal of this book is to teach you how. Author <strong>Michelle Accardi-Petersen has been on both the planning and implementation side of the problem. Utilizing methods that may be familiar to those with a software background but without the technical baggage, she presents the techniques that will put you way ahead of traditional marketers and move your organization to the forefront in their overall marketing operations.<br />

Read More ↓

Edition Statements

  • Publication Date:©2011.

Publication Statements

  • Publisher(s):Apress
  • Place of Publication:New York
  • Language:eng
  • Publication Date:©2011.

Notes

Titre de l'écran-titre (visionné le 6 mars 2012).

TRAITEMENT SOMMAIRE.

The Physical Object

  • Description:1 online resource

Edition Identifiers

  • ISBN:9781430233169, 1430233168
  • oclc:ocn780491046
  • LC Classification:HF5415.125
  • Dewey Decimal:658.8/00285

Subjects

Business enterprises -- Marketing e-books Entreprises -- Marketing Livres électroniques Livres numériques Marketing Marketing -- Data processing Marketing -- États-Unis Marketing -- Gestion Marketing -- Informatique Marketing -- Management Marketing -- United States United States

Writers

Accardi-Petersen, Michelle Klopfer, Bernard S.

Rate & Review

0.0/5
(0 people Voted)

No reviews yet. Be the first to rate this work.

Files & Downloads

  • Agile Marketing -- (.epub)

    EPUB · 3.6 MB · updated
    Login →

  • Agile Marketing -- (.pdf)

    PDF · 11.3 MB · updated
    Login →

  • Agile Marketing -- (.pdf)

    PDF · 11.3 MB · updated
    Login →

  • Agile Marketing -- (.mobi)

    MOBI · 3.9 MB · updated
    Login →
Log in to request a copy