Architecting experience

Architecting experience: a marketing science and digital analytics handbook

by Wheeler, Scot R.

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Title Statements

  • Full title :Architecting experience : a marketing science and digital analytics handbook / Scot R. Wheeler.

Edition Statements

  • Publication Date:2016.

Publication Statements

  • Publisher(s):World Scientific
  • Place of Publication:Singapore [etc.]
  • Language:eng
  • Publication Date:2016.

The Physical Object

  • Description:xii, 268 p. ; : 24 cm

Edition Identifiers

  • ISBN:9814678414, 9789814678414, 9789814725651, 981472565X
  • oclc:on1276906522
  • Dewey Decimal:658.802

Subjects

Marketing -- Gestione

Writers

Wheeler, Scot R.

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