Marketing management

Marketing management

by Kotler, Philip

Type Book
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Title Statements

  • Full title :Marketing management / Philip Kotler ... [et al.].

Edition Statements

  • Publication Date:2016.
  • Edition:3rd edition

Publication Statements

  • Publisher(s):Pearson
  • Place of Publication:Harlow
  • Language:eng
  • Publication Date:2016.

The Physical Object

  • Description:XXXIV, 942 p. : : ill. ; : 29 cm

Edition Identifiers

  • ISBN:9781292093239, 1292093234
  • oclc:ocn981546545
  • Dewey Decimal:658.8

Subjects

Marketing -- Gestione Marketing -- Manuali

Writers

Kotler, Philip

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