Breakthrough!

Breakthrough!: a 7-step system for developing unexpected and profitable ideas

by Kurnit, Paul

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Finally a user's guide for thinking outside the box.

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Title Statements

  • Full title :Breakthrough! : a 7-step system for developing unexpected and profitable ideas / Paul Kurnit and Steve Lance.

Summary

Finally a user's guide for thinking outside the box.

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Edition Statements

  • Publication Date:©2011.

Publication Statements

Notes

Titre de l'écran-titre (visionné le 27 juil. 2011).

TRAITEMENT SOMMAIRE.

The Physical Object

  • Description:1 online resource

Edition Identifiers

  • ISBN:9780814415634, 0814415636
  • oclc:ocn754007547
  • LC Classification:HD53
  • Dewey Decimal:658.4/01

Table of Contents

Introduction; Acknowledgments; Overview: What's a Big Idea?; Step 1: Put an End to Business as Usual; Step 2: Get Business Buy-In; Step 3: Organize the Team and Process; Step 4: Land on the Big Idea; Step 5: Build Momentum for the Idea; Step 6: Develop the Plan; Step 7: The Launch; Index; About the Authors.

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Subjects

Creative ability in business Créativité dans les affaires Livres électroniques Marketing -- Gestion Marketing -- Management Succès dans les affaires Success in business

Writers

Kurnit, Paul Lance, Steve

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