Concise encyclopedia of advertising

Concise encyclopedia of advertising

by Clow, Kenneth E.

Type Book
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Title Statements

  • Full title :Concise encyclopedia of advertising

Edition Statements

  • Publication Date:©2005

Publication Statements

  • Publisher(s):Routledge
  • Place of Publication:New York
  • Language:eng
  • Publication Date:©2005

Notes

Originally published by Best Business Books and The Haworth Reference Press

The Physical Object

  • Description:1 online resource (228 pages)

Edition Identifiers

  • ISBN:9780789022103, 0789022109, 9781315808697, 1315808692
  • oclc:on1003233802
  • Dewey Decimal:228

Subjects

advertising Advertising -- Encyclopedias Encyclopedias

Writers

Clow, Kenneth E. Baack, Donald

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Files & Downloads

  • Concise Encyclopedia of Advertising -- (.pdf)

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