From idea to profit

From idea to profit: how to market innovative products and services

by Jolly, Adam

Type Book
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Title Statements

  • Full title :From idea to profit : how to market innovative products and services.

Edition Statements

  • Publication Date:2005.

Publication Statements

  • Publisher(s):Kogan Page
  • Place of Publication:Sterling, Va
  • Language:eng
  • Publication Date:2005.

The Physical Object

  • Description:1 online resource (viii, 167 s.)

Edition Identifiers

  • ISBN:0749442190, 9780749442194
  • oclc:ocn756524193
  • Dewey Decimal:658.8

Subjects

New products--Marketing Planification stratégique Strategic planning

Writers

Jolly, Adam

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