"Bringing together a wide range of expert contributors, The Handbook of European Intellectual Property Management reveals how IP can contribute to improved competitive performance and financial success. Looking at the commercial implications of the changes that are happening wit…
When managed well, IP can become the most enduring form of competitive advantage, creating streams of revenue well into the future. But for many in Europe, IP can still seem complicated to acquire, expensive to maintain and hard to enforce.Drawing on a wide range of expert contr…
"Bringing together a wide range of expert contributors, The Handbook of European Intellectual Property Management reveals how IP can contribute to improved competitive performance and financial success. Looking at the commercial implications of the changes that are happening wit…
From Autumn 2012, all UK employers will be expected to start offering a pension to any employee who earns more than £5,000. This compulsory measure has far-reaching consequences for all players: not only will many new pension customers be brought into the market, but companies f…
The literature of innovation is full of calls to become more creative and inspiring: but it has less to say on the reality of turning theory into practice and ideas into profit. Real breakthroughs depend on finding profitable applications for new ideas. The beneficiaries of coun…