Graphic design thinking

Graphic design thinking: beyond brainstorming

by Lupton, Ellen

Type Book
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"The design process involves researching, inventing, and expressing ideas. Sometimes concepts seem to pop out of nowhere, but just as often they result from deliberate techniques. Many designers start a project wit brainstorming, an open-ended search for initial directions. Brainstorming, however, is just the beginning in a designer's quest for useful and inspiring ideas. Graphic Design Thinking: Beyond Brainstorming presents dozens of tools and techniques, ranging from quick, seat-of-the-pants…

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Title Statements

  • Full title :Graphic design thinking : beyond brainstorming / Ellen Lupton, editor.

Summary

"The design process involves researching, inventing, and expressing ideas. Sometimes concepts seem to pop out of nowhere, but just as often they result from deliberate techniques. Many designers start a project wit brainstorming, an open-ended search for initial directions. Brainstorming, however, is just the beginning in a designer's quest for useful and inspiring ideas. Graphic Design Thinking: Beyond Brainstorming presents dozens of tools and techniques, ranging from quick, seat-of-the-pants approaches to more formal research tools, such as focus groups and co-design. At the book's core are techniques for releasing creative energy and stimulating fresh thinking to arrive at compelling and viable solutions. Each method is illustrated with visual demonstrations and case studies that show design processes at work. Also featured are discussions with leading professionals--including Art Chantry, Ivan Chermayeff, Jessica Helfand, Steven Heller, Maira Kalman, Abbott Miller, Christoph Niemann, Paula Sher, and Martin Venezky--about how they get ideas and what they do when the well runs dry."--Descripción del editor.

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Edition Statements

  • Publication Date:2011.
  • Edition:1st ed

Publication Statements

Notes

Título tomado de la pantalla de presentación (visto 22 de febrero de 2023)

The Physical Object

  • Description:1 recurso en línea (184 p.) : : il.

Edition Identifiers

  • ISBN:9781616891848, 161689184X, 9781568989792, 1568989792
  • oclc:on1370948225
  • LC Classification:NC997
  • Dewey Decimal:741.6

Table of Contents

Introduction -- The design process -- 1. How to define problems -- 2. How to get ideas -- 3. How to create form -- How designers think.

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